Sunglasses – eyewear for every reason
In a tropical country such as India, with over 10 hours of sunlight every day, some of it severe and intense during midday, sunglasses are essential for protection from harmful effects of UV rays, for avoiding squinting which can later lead to wrinkles, and for preventing sunburn around the eyes. They also help protect against "blue light" from the solar spectrum, which could increase risk of macular degeneration and damage to the retina. Eye care professionals also say that by using sunglasses to cut down brightness and glare, people will visually perform better and be more comfortable.
Sunglasses for Men and for women are therefore more than a Fashion Accessory, and should be ideally worn when stepping out into the sun.
Sunglasses are an integral part of Optical Retailing in India and account for 18 percent of the total eye wear market. Recent reports indicate that changing lifestyles and awareness of eyewear products as a fashion statement are propelling sales volumes in India. Innovations by Eyewear Manufacturers and increase in the number of branded players have also helped drive growth.
In the Men’s Sunglasses category, Aviator Sunglasses are designed to cover the entire eye, thereby minimizing entry of light into the eye. Celebrating the revival of retro, Browline Sunglasses which were popular in the 50s, are making a comeback with their classic design of the upper rim resembling the eyebrow. Sports Sunglasses Manufacturers cater to indoor and outdoor sports, such as squash, badminton, tennis, cycling and water sports.
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